Instant Film Photography Experience for Red Bull x & Juliet Event at Magic Hour NYc

Flux Photobooth Company captured a special evening celebrating the cast of & Juliet on Broadway, hosted by Red Bull at Magic Hour in New York City. The event also served as a wrap party for Charlie D’Amelio, bringing together cast members, friends, and guests for a vibrant night of celebration.

For this event, we provided our Instant Film Photography experience, capturing candid moments throughout the evening using real instant film cameras. Each photo was developed instantly for guests to keep and also scanned into high-quality digital images that could be easily saved and shared.

The Instant Film Experience

Our photographer captured moments throughout the evening using a combination of roaming instant film photography and a styled portrait area featuring a red velvet backdrop. The roaming approach allowed us to document authentic interactions as guests arrived, mingled, and celebrated, while the backdrop created a dedicated space for polished portraits.

Each photo was captured on real instant film at the same time, every image was scanned on-site and transformed into a high-quality digital version with a branded message, allowing guests to instantly save and share their photos during the event.

Event Details

Client: Red Bull

Event: & Juliet Broadway Cast Celebration & Charlie D’Amelio Wrap Party

Venue: Magic Hour Rooftop — New York City

Services Provided:

  • Instant Film Photography

  • Branded Film Sleeves

  • Digital Film Scanning

  • Instant Sharing via email

  • On-Site Content Creator

On-Site Content Creation

To capture the energy of the evening beyond still photography, we also provided an on-site content creator who documented behind-the-scenes moments and short-form video throughout the event. This added an extra layer of storytelling and created social-ready content that extended the experience beyond the venue.

How Branded Instant Film Works

  1. Capture – Guests are photographed on real instant film by our roaming photographer or at a styled portrait setup.

  2. Develop – Each photo develops on authentic instant film for guests to take home.

  3. Scan – We scan the film on-site to create a high-quality digital version.

  4. Share – Guests receive their photo instantly via text or email with a branded message.

Branded Customization Options

Your instant film experience can be customized to match your event or campaign:

  • Branded Sleeves for Polariods

  • Custom share screens and messaging

  • Event-specific landing pages

  • Branded backdrop or portrait area

  • Social-ready content for marketing teams

This makes it feel more like a marketing tool, not just photography.

Branded Customization Options

Your instant film experience can be customized to match your event or campaign:

  • Branded Sleeves for Polariods

  • Custom share screens and messaging

  • Event-specific landing pages

  • Branded backdrop or portrait area

  • Social-ready content for marketing teams

This makes it feel more like a marketing tool, not just photography.

Plan Your Event

Looking to bring instant film photography to your next event? Flux Photo Booth Company provides branded instant film experiences for events and brand activations throughout New York City.